Episode 54: How to Overcome Burnout

Let's talk about the dreaded topic of how to overcome burnout! All successful businesses have at one point experienced burnout. So how do we recognize it and what are the best ways to overcome it?

This week’s special guest Lisa Gornall joined the podcast to teach us tips and technique to deal with burnout. She is a mindset coach and author that focuses on energy work and teaching others how to take in positive energy and let go of the negative ones.

For insider tips surrounding this and all podcast episodes, sign up for our newsletter at www.unitesocially.org. Don't forget to screenshot while you are listening and share it on Instagram by tagging us @unitesocially or using the hashtag #theskinnyonbeautypodcast. Every month we announce one lucky and active listen to give a shout out to on our social media channels as a "thank you" for being part of our community. Speaking of community, join our private Facebook group for even more growth at https://www.facebook.com/groups/affluentinfluence/

Subscribe to the podcast so you can always be up-to-date with the latest digital marketing and influencer tips to be a happy and successful entrepreneur.

Episode 49: Using Podcasts To Grow Your Business

WHAT YOU WILL LEARN:

Cheryl Hawley shares 4 tips on how to grow your business through podcasting.

In a world where Instagram is the main social app to search for and find not only influencers but joint ventures have you ever wondered how to stand out from the crowd? Well, we have a couple pointers for you in this podcast. Spoiler alert, you have to think about content that will boost your engagement.

Whether you are on the consulting side of things as a entrepreneur looking for more work and partnerships. A brand looking for more influencers and collaborations or a influencer looking to build your credibility and content marketing - Podcasting is a great tool for you to use.  In this 49th episode Cheryl tells you why. 

These tips are not to tell you how to start your own podcast.  If you are interested in launching your own podcast and are local to Orange County, please check-out Cheryl's podcasting bootcamp.  If you aren't local and still want to learn how to podcast, join Cheryl's waitlist for her online podcasting course here. More details coming soon. 

What we have for you today is how just being a guest on someones podcast can grow your business, reach and credibility with the right strategy and mindset in place.

For insider tips surrounding this and all podcast episodes, sign up for our newsletter at www.unitesocially.org. Don't forget to screenshot while you are listening and share it on Instagram by tagging us @unitesocially or #theskinnyonbeautypodcast - formally, #skinnyonbeauty. Every month we announce one lucky and active listener to give a shout out to on our social media channels as a "thank you" for being part of our community. Speaking of community, join our private Facebook group for even more growth at https://www.facebook.com/groups/affluentinfluence/

Subscribe to the podcast so you can always be up-to-date with the latest digital marketing and influencer tips to be a happy and successful entrepreneur.

How To Stay Focused As An Entrepreneur

While prepping for this show I came across a dozen on articles on Entrepreneur on this very topic. They must have written about the topic several times over the years in different ways. I immediately felt connected and like I was not alone anymore. The article that stood out to me the most, probably because I actively meditate and try to control my mind was How To Stay Focused:Train Your Brain. Therefore, I've arrange the following tips for you to get more accomplished and stay on track as an entrepreneur in my first ever mini-podcast debut! I'm grateful for you all pushing me to do more of these personal development shows and can't wait to hear what you think about this one. Let's jump right in!

In this episode you will learn how to:

Stay Focused

Track Goals

Keep yourself accountable (It's easier than you think!)

Manage your schedule easier by saying a simple two letter word. 

If you haven’t already joined my private facebook group for additional support on show topics, entrepreneurship, marketing and to connect with other creatives please do so. We need you! This is a place to get support and learn how to grow stronger and healthier as an entrepreneur. Join us here.

Make sure to leave your questions here on iTunes as a review as I am checking it often and love hearing from you all!

Stay connected with me and my marketing company at:

@unitesocially

@skinnyonbeauty

How To Work With Influencers

Today on the Skinny On Beauty radio we will be talking about how to work with influencers,  Plus another special topic on successful business building for busy entrepreneurs with 6 habits for starting the morning off with success.

How do you attract influencers to want to work with your beauty brand?  We are glad you asked! This is the hot ticket right now especially after the latest Nielsen report on the power of podcasting. Today's influencer and advertising medium is expanding and broadening to help you reach your target audience.

In this episode you will learn tips on building the right brand messaging and image to work with targeted influencers and personal development tips to help you be a happy and successful entrepreneur.

1:45 What does having your website up-to-date have to do with working with influencers. 

3:20 Tips for branding yourself online and posting accurately to each social platform. 

7:30 How to boost your engagement on your blog and other website assets.

9:00 How to align with the right influencers for your brand.

11:45 How should you vet your collaborations?

18:00 6 habits for a successful morning as an entrepreneur.

18:10 Social Media Marketing World conference. 

If you are looking to produce your own podcast, need help with marketing your beauty brand or need help with social media strategy, my team and I would be happy to help you! Contact us today for a free consultation and channel review.

To be a guest on the show, please contact  us at Unite Socially. To be part of our private community and support the show please join us here.

Building Your Cannabis Beauty Brand

We know by now you have heard that cannabis for adult use is legal under Prop 64 which in turn has caused the cannabis industry to take off! On the Skinny On Beauty podcast today we brought in International business strategist, Simone Cimiluca-Radzins of Kalogia to take us deep into this topic and help us uncover how to stand out as a beauty cannabis brand in 2018.

Cheryl Hawley (left) with Simone Cimiluca-Radzins

In this episode you will learn:

3:00 How Simone got into the cannabis industry

6:00 Podcasting & Cannabis Talk

7:45 What is Cannabis Women Empowerment Summit (CWES)

12:00 Financial Freedom Roadmap in the cannabis space.

13:40 What does compliance mean for the cannabis industry?

16:00 Difference between THC and CBD.

17:33 Compliance for CBD products.

19:00 Risk on a Federal & State Level

22:00 How to Connect with other cannabis brands. 

29:00 How to gain financial freedom as a cannabis beauty brand.

32:50 4 pillars to building your business. 

33:25 What does tech have to do with building a cannabis brand?

38:00 Favorite entrepreneur quotes

Listen To The Show Now!

If you are looking to produce your own podcast, need help with marketing your cannabis beauty brand or need help with social media strategy, my team and I would be happy to help you! Contact us today for a free consultation and channel review. 

To be a guest on the show, please contact  us at Unite Socially. To be part of our private community and support the show please join us here.

To hear more successful entrepreneur interviews please check out our podcast Skinny On Beauty on the following platforms:  Podbean, Soundcloud, iTunes or Google Play.

Overcoming Fear Of Success

In this episode I will be discussing strategies for achieving goals, why success brings fear and how to overcome the issues that accompany accomplishment.

If you are like most entrepreneurs that I coach or small business owners that I consult on marketing & other business goals, I’m positive you have felt these feeling of unworthiness or limiting beliefs that come with pursuing your goals. In this episode I will be walking you through how to identify limiting beliefs and overcome them.

As an entrepreneur I am constantly checking myself for areas of improvement.  I am almost judging myself on my accomplishments. No one ever does that right? Ya, right. After 7 years of operating a marketing agency & interviewing numerous peeps just like you and me, I’ve come up with a system to help me to stop judging myself & start loving myself. With the help of all of you, I’ve also put into play ways that I can use my strengths to achieve greater success without being afraid of falling or the fear succeeding. In preparing for this podcast, I even was able to dive deeper and identify further obstacles that have held me back. So let’s jump right in with my 5 tips that I will go over in great detail in this episode.

1. Stop looking to the past & start looking to the future.

2. Accomplish your daily tasks

3. Stop worrying about what others think

4. Find your authenticity

5. Make the choice

To be a guest on the show, please contact Unite Socially. To be part of my private community and support the show please join us here.

To hear more successful entrepreneur interviews please check out Skinny On Beauty on the following platforms:  Podbean, Soundcloud, iTunes or Google Play.

A couple of my favorite quotes:

Quote #1: He is able who thinks he is able.” ~Buddha

Quote #2: “ Success is not final, failure is not fatal: it is the courage to continue that counts.” - Winston Churchill.

Thank you to all my listeners! Don’t forget you can tweet me @skinnyonbeauty if you want to be a guest on my show.  You may also reach out for a consultation with me for building YOUR beauty or health brand presence ONLINE.  In addition to, social media MARKETING/ influencer services AT info@unitesocially.org/ www.unitesocially.org