Using Facebook For Marketing Your Events With Jessie Dib

June 19, 2017
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Let's face it there's not much left to utilize that's free when it comes to social media marketing. So, when I find a method like Facebook event marketing that works (and is free to use!), I make sure to share it with you.

Most of you know by now that if you don't learn how to use social media to market your beauty events, press and company news then you will have a harder time attracting new customers and keeping your current customers engaged.  I'm not just talking about using your business profile page on Facebook and creating a status update. I'm talking about creating a completely separate event page for your events through, Facebook events. Last year, Facebook released a statistic that stated over 100 million people used Facebook events daily!  So, why wouldn't you use it to promote your event to the local area, especially when it's free?

RA+Re Clothing & Record Label uses Facebook events weekly to promote their various party-girl events & clothing line launches. Jessie Dib VP & Creative Director shares her success with the platform to increase registrations & ticket sales while sharing tools to help you gain quick and effective responses from your efforts.

Jessie shares on how RA+RE got started and the 3 founders love for music & fashion that has taken their brand global. Watch the video below to hear her tips and see some of their trendy, fashion pieces for the electronic scene.

What was your favorite tip that you heard in today’s show? Do you have any successful social media marketing tips to share? Comment below with your advice, feedback or questions.

To be a guest on the show, please contact Unite Socially.

Heidi Nazarduin: Blogging & Building Your Network

April 24, 2015
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Heidi Nazarduin a socialite of Los Angeles, blogger, CEO and fashion icon.  Heidi was recently featured in The Entrepreneur for her business ethics and time management skills. If you want to know how to blog and to build a strong network for success you will want to listen to what she has to say!

I had the pleasure to sit down with Heidi and talk one-on-one about the true work behind building an empire on and off-line while maintaining balance in life.

Like most entrepreneurs, their rise to success starts with humble beginnings and Heidi is no different. Before venturing into the world of fashion, Heidi was an investment banker. Her interest in blogging blossomed when she took a job as a fashion writer. However, Even being in the industry was not enough to garner her overnight success as a blogger.  In the process of trying to find her way, Heidi was left with two failed blog attempts.  Those setbacks did not hinder her perseverance, it made her even more determined.  She quickly figured out, that if she wanted to make a name for herself in fashion blogging, she would have to set herself apart from the millions of bloggers.  She narrowed in on her niche market-Fashion for the working woman.

With two failed attempts under her belt, she set out once again and launched The Ambitionista. This time, she understood who her target audience was and improved on her past mistakes.  Within the first three months of the launch, The Ambitionista, was gaining a following and Heidi was able to monetize her blog, making roughly $500 a month.  Along with the launch of her latest blog venture, Heidi began feeling a sense of loneliness.  It was that feeling of loneliness and the want to interact with other fellow bloggers, that lead her to start her next entrepreneurial goal, BloggerBabes

BloggerBabes did not only give Heidi the opportunity to connect with fellow bloggers, but it was a way to build a strong network of support.  The Blogger Babes network of support consists of Meet-up, webinars, and a sense of community.

Today, the Blogger Babes community is made up of over 1000 members in Los Angeles alone. The mailing list includes over 5000 emails from individuals across the globe.  For those who are interested in blogging, Heidi offers these pieces of advice.

-  Identify your audience and have them included into your niche strategy.

-  Stay consistent- There is no standard number for the number of times a blogger must post, but Heidi says staying consistent is important in building the trust with your audience.  Consistency is heavily valued, but do not let the pressure of trying to stay consistent effect the quality of your content.  After all content is what draws readers in and what keeps them coming back. 

These tips along with many more are offered in the podcast below.

Are you a blogger?  Share your experience or tips with me here.  I'd love to hear from you and as always, stay connected.

 

Cash For Fashion

June 3, 2014
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Yes, it's true. You can GET CASH for your old, used clothing.  Listen to my latest interview with Buffalo Exchange store manager, Caitlin Collier! 



Buffalo exchange carries new and recycled clothing.  Their vintage selection can be small, but it's affordable!

I grew up in Orange County and I remember stumbling across Buffalo Exchange, for the very first time...It was love at first shop!  They are still a staple "go-to" for me many years later!  

How the time flies!  I can't believe that they are now celebrating their 40th anniversary! In honor, a few of the buffalo crew team is touring a huge, 1969 Airstream trailer around the country, visiting each chain, (30 total!) and bringing specially curated vintage and Western wear, brand swag, and cake! 

The Buy-Sell-Trade mecca makes it easy for you to know what's not only new in the store, but what each location is looking to buy and stock each store with.  You can find out all the details when you visit their website.  Don't miss their $1 clothing sale, which happens once a year as well.  

All these details and much more, listen now!






How To Know Your Style At Any Size!

March 19, 2014
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Marcy Guevara is a celebrity style expert.  If anyone knows how to wear curves with confidence it's her!

Marcy offers up tips on how to feel and look your best at any size.  She shares her personal journey and struggles with weight while working in Hollywood.  How she empowered herself and became more comfortable in her own skin. Her take on where to shop for the latest looks at an affordable price and how to know what styles look best on you without a headache.
Listen to my up-close and personal interview with this plus size fashionista who knows that beauty comes from within.  

What It Takes To Operate An Online Retail Boutique

February 18, 2014
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What does it take to operate an online retail boutique?

Special guest Shelby LaPlante, CEO and owner of Avalynn James takes you inside her fashion and fame as a young entrepreneur in the fashion business. 
Shelby's passion for success is non-stop!  She is constantly planning for the next BIG pop-up or trunk show.  Find out how she stays motivated and what she does to stay current on the latest fashion trends. 

Lea Frazier: Secrets For Being A Successful & Happy Entrepreneur

January 8, 2014
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I had the pleasure to sit down with Lea Frazier from High Heeled Style & Think Brite Be Brite on goal setting, the key to happiness & the art of blogging! 
Lea is a successful fashion & inspirational blogger.  Lea's company Think Brite Be Brite (TBBB) believes everyone has what they need to sustain happiness.  However, it does require some work!  Not to worry, her courses have already been tested, compiled & ready to deliver you personal results.  All you have to do is be willing to take the time discover YOU!
Listen to Lea's journey as a blogger & entrepreneur.  Find out why she started her fashion blog and the benefits that transpired from it.
What do you do to stay inspired or maintain a positive outlook?  
Share your advice in the comment section -  I'd love to hear them!
Thank you for stopping by The Skinny On Beauty.  Until next time, stay beautiful Orange County!
 Listen now!